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Jon Wu
obsessed with obsessives @asylumventures. storytelling @fortyiq. bullposting @noat_future ❤️ @maggielove_
I've been interested in crowdfunded assets for a long time. This was something I assumed crypto would help with because of permissionless capital formation.
But I've come to be quite bearish on crowdfunding approaches, because the demand-side assumption is "people will buy this hard-to-get, hard-to-understand, illiquid asset if only there were an easier way to get their hands on it."
Categories that have been attempted include SFR (single family rental), commercial equity, commercial debt, renewables...
I never bought that assumption because most of those assets are idiosyncratic, hard to understand, and hard to diligence.
"Buy what you understand" is one of the most famous Buffetisms, and people generally invest in things they (think) they understand.
And on the supply side, why would someone pursue capital on a brand new unproven platform and raise money from faceless masses rather than trusted partners?
Unless, of course, they suck at raising money, which means crowdfunding is an AMAZING adverse selector.
The least-informed investors will meet the least-capable issuers, and we'll try to take a vig on introducing these hapless fools!
So what's the pro-case?
1) if the issuers / sellers pretty much ALL suck at raising capital because of some market structure failure
2) you as the platform can solve that market structure failure; and
3) the asset is actually pretty easy to understand, so you as the platform don't have to do a bunch of education about how the asset works
Crypto should *waves hands* be a pretty powerful weapon for solving #2.
So what are the assets that meet criteria (1) and (3)?
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It used to be we could distract ourselves from purpose by pushing buttons. No longer.
Now you have to focus fairly singularly on your "why."
Before machine intelligence, most economic output was just mindless button-pushing.
Most jobs are telephone switchboard jobs:
"Operator. City and number, please?"
You collect a little context and then you start pushing buttons and flipping switches, moving that context from point A to point B.
Think about your little job for a second. How much of it is higher order objective-setting or even the divergence of raw creativity vs. mindless button-pushing execution?
How much of advancing in your job is getting better and more productive at button-pushing versus thinking really hard about why you're pushing those buttons?
I spent years making Excels and Powerpoints, and a large chunk of my early-career rewards (5, 10 years or more for a banker or consultant) came from simply getting very very good at pushing buttons.
It was actually a status signifier: "Lol you use a mouse? Don't you use shortcuts and macros?"
That era is over.
All the many years we as humans invested in honing our button-pushing skills have been rendered irrelevant.
Instead we must now confront a daily existential prompt:
What do you want?
Because soon you can have anything.
So now we are forced to confront the abject terror of whittling "anything" into "something."
And very few people will digest that transition effectively because the vast majority of people have comforted themselves over the years by microscopically improving their button pushing skills.
All of that was a distraction from purpose, and now we actually have to face the void.
Our entire button-pushing identities are dead, replaced by blinking cursors that ask:
"Why?"

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